Creating awareness among your donors is an essential part of your overall marketing plan for corporate matching gift programs. One simple and effective way to create awareness is to insert a matching gift leaflet into your direct mail packages. The matching gift leaflet lists all the parent companies that will match to your type of non-profit.

Creating a leaflet that incorporates your non-profits identity is easy and you don’t need a big budget. Check out the examples below of our both our custom and pre-printed leaflets.  These are a great way to promote matching gifts in your next mailing or newsletter.

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For more information on our matching gift leaflets, please email us at: or call 800-681-4438. Let us help you grow improve your matching gift program!

For more marketing tips, check-out our Learning Center.  HEPdata is proud to make its two decades of experience available to fundraisers, donors, prospects, and corporations alike through its Learning Center, which provides access to a wide range of useful educational resources.

There, you can watch over 50 free on-demand educational webinars by leaders in philanthropy covering best practices in matching gift administration and other fundraising topics. You can also find a weekly blog that provides useful tips and techniques that will improve your fundraising strategies.

Matching Gift Marketing Tip: Use Matching Gift Leaflets in Your Direct Mail Campaign